Application fees can be a valuable tool but also impact accessibility and applicant perception. Before implementing them, universities should consider three guiding principles to balance revenue, fairness, and enrollment strategy.

How to build strategies to boost your reputation and trust when entering new markets.

Education fairs offer a prime opportunity to make a lasting first impression. Yet, many booths stick to the basics—tablecloths, banners, and stacks of brochures. So, how can you stand out?